| Features |
Benefits |
| Independent
ownership within a franchised network |
Maintain
individualism while reducing costs and increasing market share |
| Akron
Regional Development Board membership ($400/yr. value) |
Networking,
seminars, EAP, group health insurance, information services |
| Workers
comp group rating plan |
Potential
for considerable cost savings per franchisee |
| Discounted
long distance service |
Potential
for considerable cost savings per franchisee |
| Garage
liability insurance |
Potential
for considerable cost savings per franchisee |
| Co-op
yellow page ads & billboards |
Larger
ads for less money per franchisee, & increased awareness of individual
shops and the franchisee |
| Internet
website: www.collision-pros.com |
Increase
customer awareness of PCP shops |
| Radio
spot ads |
Increase
customer awareness of PCP shops |
| Sign
program |
Increase
customer awareness of PCP shops |
| Personalized
telephone on-hold message |
Communicate
professionalism of franchise shop to customers and potential customers |
| Apprenticeship
Program |
Create
a network of potential employees |
| Group
buying on paint, supplies and hard parts |
Greatly
lower material cost per franchisee |
